Evolution of Management Thought (1) - Classical & Neo-Classical
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Topics Covered I.
Classical Approaches- 1. Scientific Management - FW Taylor, Henry L. Gantt, Frank & Lillion Gilberth 2.
Administrative Management - Henry Fayol, L. Urwick, 3.
Bureaucracy - Max weber
II.
Neo Classical Approaches. - 1
. Human Relations Movement - Hawthorne Experiment by Elton mayo &
Colleagues. |
Over the last couple of
centuries many stalwarts have contributed to the development of management
thoughts. The management thoughts have been classified in many ways. A simple
way these can be classified is the following.
I.
Classical Approaches-
1.
Scientific Management - FW Taylor, Henry L. Gantt, Frank & Lillion Gilberth
2.
Administrative Management - Henry Fayol, L. Urwick,
3.
Bureaucracy - Max weber
II. Neo
Classical Approaches. -
1 . Human
Relations Movement - Elton mayo & Colleagues.
2.
Behavioral approaches. - Douglas Mc Gregor, A. Maslo Chester Bernard, Mary
Parker Follet, Rensis Likert
III.
Modern Approaches-
1.
Quantitative, Approach-Group of scientists in world war2
2.
Systems Approach - Chester Bernard, George Homans, Simons,
3.
Contingency Approach or Situational Approach.
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Structured Breakdown of the Management Schools: 1. Classical Approaches (Early Classical Approaches) These approaches focused on efficiency and structure within
organizations. Scientific Management: Developed by figures like Frederick Taylor, this theory
emphasizes improving individual worker efficiency through scientific study of
work. Administrative Management: Henri Fayol focused on the overall management process, outlining
principles like planning, organizing, commanding, coordinating, and
controlling. Bureaucracy: Max Weber's theory of bureaucracy emphasizes formal structure,
rules, and authority within an organization for fairness and efficiency. 2. Neoclassical Approaches This perspective emerged from the classical school but shifted
the focus to human and group dynamics. Human Relations Movement: Pioneers like Elton Mayo highlighted the importance of social
and psychological factors, showing that good human relations can increase
productivity. Behavioral Approaches: Further developing the human element, this approach, associated
with McGregor and Maslow, explores human behavior in organizations, focusing
on motivations and leadership styles. 3. Modern Approaches These approaches build on earlier theories by using more complex
and integrated perspectives. Quantitative Approach: This approach uses mathematical and statistical models to make
management decisions. Systems Approach: This theory views an organization as a system with
interconnected parts, emphasizing the interaction between the organization
and its environment. Contingency Approach (Situational Approach): This perspective suggests that the most effective management
approach depends on the specific situation or context, rather than there
being a single best way to manage.
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Classical Approaches
Scientific Management
Principles
of Scientific Management by Taylor:
F.W.
Taylor or Fredrick Winslow Taylor, also known as the ‘Father of scientific
management’ proved with his practical theories that a scientific method can be
implemented to management. Taylor gave much concentration on the supervisory
level of management and performance of managers and workers at an operational
level.
The
five principles of management by F.W Taylor are as follows.
1. Science, not the Rule of Thumb-
The development of a true science of management so that best
method of doing a job can be determined. This rule focuses on increasing the
efficiency of an organisation through scientific analysis of work and not with
the ‘Rule of Thumb’ method. Taylor believed that even a small activity like
loading paper sheets into boxcars can be planned scientifically. This will save
time and also human energy. This decision should be based on scientific
analysis and cause and effect relationships rather than ‘Rule of Thumb’ where
the decision is taken according to the manager’s personal judgement.
2.
Scientific selection of workers.
Worker
should be given responsibility for the task for which he or she is most fit
for.
3. Harmony,
Not Discord-
Taylor
indicated and believed that the relationship between the workers and management
should be cordial and completely harmonious. Difference between the two will
never be beneficial to either side. Management and workers should acknowledge
and understand each other’s importance. Taylor also suggested the mental
revolution for both management and workers to achieve total harmony.
4. Mental Revolution-
This
technique involves a shift of attitude of management and workers towards each
other. Both should understand the value of each other and work with
full participation and cooperation. The aim of both should be to improve
and boost the profits of the organisation. Mental Revolution demands a complete
change in the outlook of both the workers and management; both should have a
sense of togetherness.
5. Cooperation not Individualism-
It is
similar to ‘Harmony, not discord’ and believes in mutual collaboration between
workers and the management. Managers and workers should have mutual
cooperation and confidence and a sense of goodwill. The main purpose
is to substitute internal competition with cooperation.
6. Development of Every Person to his Greatest Efficiency-
The
effectiveness of a company also relies on the abilities and skills of its
employees. Thus, implementing training, learning best practices and technology,
is the scientific approach to brush up the employee skill. To assure that the
training is given to the right employee, the right steps should be taken at the
time of selection and recruiting candidates based on a scientific
selection."
7.
Differential rate system-
Paying
higher wages to more efficient workers. This resulted in faster production of
goods.
The
three advantages of scientific management are as follows:
1. Reduced
cost of production
2. Increased
efficiency
3. Less
production time.
Disadvantages
1. Workers distrust & hostility.
2. Man is not machine
3. No questions allowed
4. No best method
5. No work satisfaction
6. Whole man goes to work
Management theory of Henry
Gantt
Allocation of time and
resources: It is essential to
assess the number of people required to successfully complete a project. This
process involves determining the necessary human resources, skills and
expertise for each task or project phase. By identifying resource requirements,
project managers can allocate personnel effectively to ensure that the right
people are available at the right time.
Milestones and deadlines: Gantt’s management theory incorporates benchmarks to
efficiently complete a project. Each milestone should have a clear deadline or
target date attached to it. This helps you track progress, evaluate the
project’s overall timeline, and ensure key deliverables are completed on
schedule.
Time estimation: Another critical aspect of Gantt’s theory involves breaking
the project into smaller, more manageable tasks and determining the time
required for their completion. By estimating task durations, project managers
can effectively plan and organize the project timeline, thereby ensuring that
tasks are completed in a logical sequence.
His principles can be
summarized as under
A list of tasks
Each task’s start and end
dates
Dependencies for each task
The owner of each task
Which team members are
carrying out each task?
Frank
and Lillian Gilbreth
Frank
and Lillian Gilbreth were management pioneers known for developing time
and motion studies and advancing scientific management by identifying efficient
work methods and reducing worker fatigue. They used cinematography to
analyze worker movements, breaking tasks into basic components called
"therbligs" to find the "one best way" to perform a job.
Motion Study
It is
systematic analysis of all movements. When all such movements are
analysed and tabulated, it is possible to see which of the movements are
unnecessary. By eliminating those unnecessary movements, the best method can be
determined.
Fatigue Study
The
purpose of this study is to eliminate unnecessary fatigue. Adequate facilities
for rest must be provided to workers. This ensures their cooperation in
efficiency studies. Gilbreth's recommendation on the point is: Provide
facilities for rest irrespective of the fact whether it is considered to be
needed or not. For instance, a comfortable chair reduces strain considerably. A
typist's chair if designed properly reduces fatigue and thereby increases
output.
Skill Study
This
study aims at finding out the best method of training workers. Generally an
average teacher teaches the usual (average) method normally followed in the
trade by a majority of workers. According to Gilbreth this is wrong. The best
available teacher should teach the one best method.
Time Study
This
science answers the question: How much time should be allowed for a given piece
of work? It should not be confused with motion study.
The One Best Method
In
practice a job may be done in several ways. By analysis it is possible to say
which is the best method. Perhaps none of these methods can be considered to be
the best but it may be possible to evolve the best method by combining
different elements from various methods in use.
Administrative
Management
Henri Fayol’s 14
Principles
Henri Fayol’s
groundbreaking contribution to administrative management theory lies in his
systematic approach to defining what managers actually do and how organizations
should be structured for optimal performance. Unlike his contemporaries who
focused primarily on worker productivity or technical processes, Fayol
developed the first comprehensive framework that addressed management as a
distinct professional discipline with teachable principles and functions
Fayol’s
management theory included 14 key principles:
Division of work: Dividing work among employees helps improve productivity,
accuracy and efficiency.
Authority: Managers have the authority to enforce processes that make
employees work as efficiently as possible; they are responsible for their team’s
output.
Discipline: It is up to managers to discipline workers to ensure
compliance and collaboration.
Unity of command: To streamline the chain of command and avoid confusion,
employees should answer to only one manager.
Unity of direction: Everyone in an organization should work toward the same goal.
Subordination of
individual interest: All employees, including
managers, should set aside their personal interests and focus solely on the
company’s success.
Remuneration of
employees: Managers need to reward their
employees, monetarily or otherwise, for their efforts. It should be fair and
based on performance.
Centralization: Management’s authority should be centralized, but
decision-making should be divided equally among leaders so no single entity has
the autonomy to make decisions unilaterally.
Scalar chain: Managers must communicate the leadership hierarchy across
the company so everyone knows whom they report to.
Order: Maintaining order across the business increases productivity
and output. A place for everything & everyone.
Equity: All employees should be treated equally and it is managers’
responsibility to protect their teams from discrimination. Justice based on conventions.
Stability: Employees who feel secure in their positions perform better
and managers are responsible for providing job security to their teams.
Initiative: Managers should encourage employees to be proactive whenever
possible. Freedom to think and execute.
Esprit de corps: Managers are responsible for motivating their teams and
setting a positive, supportive and collaborative tone. Union is strength.
He also talked of
planning, organizing, coordinating and control in organization. These were later
further developed.
Bureaucracy
Max Weber
Features of Bureaucracy
A) Rules and regulations
1. Fixed
formal rules and regulations specifying official duties in a given structure.
2. Formal
positional authority to give commands for discharging duty.
3. Methodical
provision for fulfillment of duties and execution of rights.
B) Hierarchy: Pyramidical
structure, power & authority delegation.
C) Paperwork
D) Professional Qualifications
& Expert training: Recruitment on the basis of qualifications &
ability. Promotion on seniority and merit.
E) Impersonalisation
Functional Aspects / Merits
· Specialisation
· Structure
· Predictability
& Stability
· Rationality
– Process of decision making is prescribed.
· Democracy
– Emphasis more on qualifications & competence.
Dysfunctional Aspects
· Rigidity
· Impersonality
· Displacement
of objectives
· Compartmentalization
of activities
· Empire
building
· Red
Tape.
Neo-Classical Approaches
Human
Relations Movement
Elton Mayo’s Hawthorne Experiment and It’s Contributions to Management
The term
“Hawthorne” is a term used within several behavioral management theories and is
originally derived from the western electric company’s large factory complex
named Hawthorne works. Starting in 1905 and operating until 1983, Hawthorne
works had 45,000 employees and it produced a wide variety of consumer products,
including telephone equipment, refrigerators and electric fans. As a result,
Hawthorne works is well-known for its enormous output of telephone equipment
and most importantly for its industrial experiments and studies carried out.
Hawthorne Experiment by Elton Mayo
In 1927, a group of
researchers led by Elton Mayo and Fritz Roethlisberger of the Harvard Business
School were invited to join in the studies at the Hawthorne Works of Western
Electric Company, Chicago. The experiment lasted up to 1932. The Hawthorne
Experiment brought out that the productivity of the employees is not the
function of only physical conditions of work and money wages paid to them.
Productivity of employees depends heavily upon the satisfaction of the
employees in their work situation. Mayo’s idea was that logical factors were
far less important than emotional factors in determining productivity
efficiency. Furthermore, of all the human factors influencing employee
behavior, the most powerful were those emanating from the worker’s
participation in social groups. Thus, Mayo concluded that work arrangements in
addition to meeting the objective requirements of production must at the same
time satisfy the employee’s subjective requirement of social satisfaction at
his work place.
The Hawthorne
experiment consists of four parts. These parts are briefly described below:-
1. Illumination
Experiment.
2. Relay
Assembly Test Room Experiment.
3. Interviewing
Programme.
4. Bank
Wiring Test Room Experiment.
1. Illumination Experiment:
This experiment was
conducted to establish relationship between output and illumination. When the
intensity of light was increased, the output also increased. The output showed
an upward trend even when the illumination was gradually brought down to the normal
level. Therefore, it was concluded that there is no consistent relationship
between output of workers and illumination in the factory. There must
be some other factor which affected productivity.
2. Relay Assembly Test Room Experiment:
This phase aimed at
knowing not only the impact of illumination on production but also other
factors like length of the working day, rest hours, and other physical
conditions. In this experiment, a small homogeneous work-group of six girls was
constituted. These girls were friendly to each other and were asked to work in
a very informal atmosphere under the supervision of a researcher. Productivity
and morale increased considerably during the period of the experiment.
Productivity went on increasing and stabilized at a high level even when all
the improvements were taken away and the pre-test conditions were
reintroduced. The researchers concluded that socio-psychological
factors such as feeling of being important, recognition, attention,
participation, cohesive work-group, and non-directive supervision held the key
for higher productivity.
3. Mass Interview Programme:
The objective of
this programme was to make a systematic study of the employees attitudes which
would reveal the meaning which their “working situation” has for them. The
researchers interviewed a large number of workers with regard to their opinions
on work, working conditions and supervision. Initially, a direct approach was
used whereby interviews asked questions considered important by managers and
researchers. The researchers observed that the replies of the workmen
were guarded. Therefore, this approach was replaced by an indirect
technique, where the interviewer simply listened to what the workmen had to
say. The findings confirmed the importance of social factors at work in
the total work environment.
4. Bank Wiring Test Room Experiment:
This experiment was
conducted by Roethlisberger and Dickson with a view to develop a new method of
observation and obtaining more exact information about social groups within a
company and also finding out the causes which restrict output. The
experiment was conducted to study a group of workers under conditions which
were as close as possible to normal. This group comprised of 14 workers. After
the experiment, the production records of this group were compared with their
earlier production records. It was observed that the group evolved its own
production norms for each individual worker, which was made lower than those
set by the management. Because of this, workers would produce only that much,
thereby defeating the incentive system. Those workers who tried to produce more
than the group norms were isolated, harassed or punished by the group. The
findings of the study are:-
· Each
individual was restricting output.
· The
group had its own “unofficial” standards of performance.
· Individual
output remained fairly constant over a period of time.
· Informal
groups play an important role in the working of an organization.
Contributions of the Hawthorne Experiment to Management
Elton Mayo and his associates
conducted their studies in the Hawthorne plant of the western electrical
company, U.S.A., between 1927 and 1930. According to them, behavioral science
methods have many areas of application in management. The important features of
the Hawthorne Experiment are:
1. A business organization is basically a
social system. It is not just a techno-economic system.
2. The employer can be motivated by
psychological and social wants because his behavior is also influenced by feelings,
emotions and attitudes. Thus economic incentives are not the only method to
motivate people.
3. Management must learn to develop
co-operative attitudes and not rely merely on command.
4. Participation becomes an important instrument
in human relations movement. In order to achieve participation, effective
two-way communication network is essential.
5. Productivity is linked with employee
satisfaction in any business organization. Therefore management must take
greater interest in employee satisfaction.
6. Group psychology plays an important role in
any business organization. We must therefore rely more on informal group
effort.
7. The neo-classical theory emphasizes that
man is a living machine and he is far more important than the inanimate
machine. Hence, the key to higher productivity lies in employee morale. High
morale results in higher output.
Behavioral
Science Approach
Many behavioral scientists
like Douglas Mc Gregor, A. Maslo Chester Bernard, Mary Parker Follet,
Rensis Likert contributed towards it.
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